In a rare move for a contemporary R&B “diva”, Tinashe’s new video for “Cold Sweat” is simple, understated, and steeped in an intimacy almost unprecedented in today’s overhyped, overproduced, image-oriented music industry.
It also features just the right amount of warped pseudo-psychedelic visual style to go with the slumpy, synthesizer-fueled, laid-back Boom-Clap-influenced production from Boi-1da, SkySense, and Sango that backs her sexy cooing.
“Cold Sweat” is from Tinashe’s debut album ‘Aquarius’, which is out now on RCA Records.